will he find out i’m right?

Its entirely possible that I am wrong, but just go with me for a minute.
I called the rep for Corky’s BBQ so many times that I think he blocked me.  True.Story.  I have never been blocked before and it is a new kind of rejection that feels weird.  I’m not crying, and I’m not sad, so I think I have entered into the phase of; “I don’t care.” Or maybe its just I’m delusional.  I thought and still think my boards would sell well on TV.  Do you??? If you don’t, then don’t tell me. I always say the most intelligent person said this phrase, “Ignorance is bliss.” I have to keep trying.
Here I am with our “Bread” shaped boards in Walnut!
 
 
In all of History of selling on TV cutting boards have never sold well.  This is fact, and I want to change that.  I just have this gut feeling, I just know…..(you know when you know), that I could sell my boards and wood products on QVC and people would LOVE THEM!!!
 
So I have a new idea, what if I try to sell “bread shaped” toast boards with someone selling a toaster?  If toaster’s are sold on TV?  I do not know but I am going to look that up now, and then propose it to my favorite buyer who hasn’t blocked me yet. 😉
 
My gut is telling me another thing, when someone tells me I can’t do something I  always say, “watch.”  I hate it when I have to prove people wrong….sometimes I prove them right but this time I want to be right.
So……. what to do next with the BBQ thing?  I am not sure.
I do know that I am making a lot more custom cabinets and selling pre-fab cabinets to builders which is super exciting.  I get to measure all the jobs and when we put the cabinets in, they fit! That’s a plus.  So that’s my positive for today. 
I am looking forward to finding out how, and when, and what, I will do next. 
talk soon,
your custom cabinet girl
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crazy idea update……..

So….I talked to my rep from QVC and she gave me a better idea than the one I had before.  She suggested I make a cutting board with Corky’s BBQ engraved on it and send it to the guy in charge.  He would love it and want to sell it on QVC with his great BBQ!  Well, maybe….
Nothing in QVC goes quickly I’ve heard and you have to be patient. 
I feel like I am on the edge of the cliff with my handmade product in my hand shouting, “Let me make these for you…please…I can do this job!”
 
I contacted the “head honcho” and he talked with me once and it sounded promising.  I have since followed up with him several times with messages;
“Remember Me?”
“It’s your new best friend again…”
“My name is Inigo Montoya….you killed my father…prepare to die” 
“me again!! call me….call me…call me……”
“It’s the pest!  Call Me!”
 
Hence, no call back yet, but I was given some good advice, to leave him alone for awhile and follow up in a few weeks….
 
If Mr. Know-it-All knew that I had called that many times and left that many messages…….he would give me the advice to just leave him alone.  But I can’t. You know why? 
I won’t give up.  That’s why!
I know that our boards need to be on QVC and they won’t regret it!
until next time,
your custom cabinet girl
 
 

pick me!

If you have ever tried out for something, applied for a job, quoted a project, asked someone on a date, and tightly closed your eyes and waited…… you are understanding how I am feeling right now.  Waiting for the answer is excruciatingly painful in the nerves for me.  My heart is beating so fast, my hands are sweaty, my shoulders are tight…… I. Can. Not. Relax.  
And what if you know……..you just Know…….that the thing you tried out for, or asked to do is something you would be really good at.  You just know if they pick you it would be the best decision they ever made. They will be so happy they picked you.  
 
I feel like this today.  And I am waiting, as I am writing this I just received a phone call and found out my answer……
 
They didn’t pick me. Besides feeling sad, I am a bit relieved for the answer so as not to be nervous.  I do know that ultimately God has a plan.  His plans are not my plans.  I am reminded of this verse.
 
1 Corinthians 15:57-58
But thanks be to God!  He gives us the victory through our Lord Jesus Christ.
Therefore, my dear brothers and sisters, stand firm.
Let nothing move you.
Always give yourself fully to the work of the Lord,
because you know that your labor
in the Lord is not in vain.
 
I am thankful for Jesus’ encouragement and ultimately He is in control and knows what I need and what work He wants me to do. 
your custom cabinet girl
  

another crazy idea…….

 
Going back and forth with QVC is very interesting.  I find the rejection of every submission gets easier as the time goes by because I learned my idea didn’t work.  It takes a certain kind of crazy to be able to take rejection and then put yourself out there again so you can feel that great searing pain in your heart just one more time, because I in my crazy mind think…this is it. this is the one time where its different, I am going to get a yes! 
And then I get a “no.”
 
Well we all stayed home yesterday since my little Nathan was recouping from a cold/fever thing and I put on QVC.  “In the Kitchen with David” was on and there was this guy selling his BBQ ribs.  They were on display for all to see and he had a sad looking cutting board he was cutting his ribs on.  The board was sad, I mean really sad……it was separating and cracked, dry and looked like it had been on the street and run over a couple of times kind of sad. 
 
Now I know he was not selling cutting boards and only his BBQ ribs, but looking at that board he was cutting on made me feel like if he knew better, he could do better.  He needs a Weber cutting board.  So then came forth another idea of mine that will either make my dreams come true in selling boards to the many or crush them with that one word, “no”.  But not to worry, this “no” doesn’t hurt like it did the very first time, it gets easier as you hear it over and over again.
 
What is so fascinating about this is that I have a relationship with a seller on QVC and she believes in me and loves my boards!  She is my advocate and I am so grateful for her.  We have tried to get my boards, tablet holders etc on QVC only to be told “no” by the buyers.  For some reason I keep trying……. because I know in my heart if they gave me a chance I could sell every board I made on that show. So the fight continues. 
 
SIDE NOTE: Did you know that Colonel Sanders the creator of “KFC” heard 1009 “no’s” on his chicken before he heard his first “yes”.  Now that is stamina.  I am going to follow his example.  I am probably only on my 30th “no” right now so I have a lot of work to do. 
 
Back to the BBQ ribs and “In the Kitchen with David”…… So here is my idea……
I am going to give QVC a few boards, let them use them on air at will for anything they want and see what kind of response I get….. if any…… 
 
When I find out when they might be used I will notify you my faithful friends to call up the QVC show to ask where you can get that cutting board?  Where? What? That is the best cutting board I have ever seen!  I want one!  Any thing to make them think about putting my boards on air. 
This just might work, but if it doesn’t don’t worry because you know and I know I can come up with another crazy idea at any time and we will try again.
Stay tuned.
 
your custom cabinet girl
 


website additions & wine and chocolate festival

I wanted to create more natural products for the home in storage solutions but also more than just cutting boards,  I have added a few new items to my website and wanted to show them here;
 
I love this one because its all natural Walnut Lumber and its coated with pure mineral oil to bring out the brilliance of color. 
 
I actually use these every day on my coffee table.  They are so pretty and each one is unique. 
Just add pure mineral oil to them every once in awhile to bring out their beautiful color. 
 
This is a fun one, your own set of 4 pieces of Walnut Toast!  I love toast and I know you would love these! 
 
Let me know what you think of these new items…….and this Weekend Feb. 11th & 12th come to
Housley’s Century Oak Winery
22211 North Lower Sacramento Road
Acampo, Ca 95220
 
 for “Wine and Chocolate Festival” 
I will be there with all of these items and more to sell! 
 
your custom cabinet girl 
 
 
 
 
 

i learned something new today

Well for 2017 I have a whole new strategy or idea of how I want to accomplish my goals and now that I am on day 5 of the year I already learned some valuable information……always………. always……. ask questions…..cause you can seriously be floored. 
 
Here’s the scoop.

I have been bidding on cabinetry for a builder who is building new homes nearby and will be selling them in the $700,000 range. These houses are on the larger side 2500 to 3500 square feet,  3 to 5 bedrooms, 4 bathrooms, a laundry room, and snack bar areas outside of each room.  The kitchen areas are pretty large with a 48″ x 60″ island.  Some of the houses have two master bedrooms and bathrooms.  After I sent my bid, I wanted to find out if I was in the ball park on my pricing and see where I was at, and maybe I could or would need to adjust……….BAHAHAHAHAHAHAHAHAHA!!!!!!…………..

I found out I could adjust my pricing and PAY the Builder to use my cabinets!!  That sounds like a good idea for me to not make any money.  And as a friend recently told me, “April, you are not doing this business for practice, you need to make money.”  I believe, and have always been taught to have fair pricing, no gouging.  I need a fair profit in order to stay in business. 
 
You know what else I found out?  You’re not going to believe this, so I just have to tell….the estimator told me my price was 3x higher than his other bids.  Now I don’t know if he’s lying, and I take everyone, I mean everyone at their word……but I have learned over the years, (mostly by Mr. Know-it-All), that most people lie…. which makes me sad. 
 
But here’s the point.  First I said, “May I ask what these homes will be selling at?”  And he said, “yes of course, they will be in the $700,000 range.”  I said, “So you’re telling me, that when a builder is selling a house in the $700,000 range they expect to pay $11,000 for cabinetry for the entire house?”  He said, “well, $11,000 to $15,000 is about right.”  Now I am floored.  I’m just thinking at this point that I don’t want to purchase a house in the $700,000 range and know that the builder only spent $11,000 worth of cabinetry in the entire house.  What kind of crappy cabinetry is that???  Do the doors fall off after a couple of years?  Are the cabinets finished properly? Do children build the cabinets?  What kind of wood are they using?  And my mind just goes on and on………… 
 
So I learned something new and that is not every builder is the same, not all builders create homes cheaply, but when they do they make sure they sell their houses at an extremely high price. 😉
 
I told you I learned something new today.
 
your custom cabinet girl
 

i will never give up

Its been about four weeks and I really had to put my thoughts together before writing about this.  I also wanted to have some reflection on the situation.
 
I had a setback in my mind, but now I see it as an opportunity to show that Jesus is always with you, you should never give up. I was called by the superintendent of the contracting firm that I was doing the single family homes for in Stanford and told I was being replaced.  She said my drawings were insufficient.  (That is the nice version). I asked,  “how I can I fix this? how can I make this right?” She said, “you can do nothing, I have someone else ready to take your job.”  I was surprised, devastated, humiliated, and I felt like a failure.
 
 
Surprised because I was given no reason to know that my drawings were insufficient, none.  There were no comments or statements to me that I needed to fix my drawings, so this was a huge surprise.  Second, I felt humiliated because when your work is rejected you feel rejected and this is the feeling that truly sucks.  And a failure…….well Mr. Know-it-All told me to stop saying that after I described myself as a failure (probably too many times), in the days ahead, but that’s how I felt. So then I did what any normal girl would do;  I cried to my mom who is always there for me and I thought she would let me whine, but she told me to pick myself up, be the fighter that I am, and to put on my big girl panties. 
 
Since thinking a lot about the entire situation I have found that there was no justification for the loss of the job.  I was never told there was a problem with my drawings until that fateful day when I was told I lost the job.  Now that I look back I see there was lack of communication to me in order to push me out.  The contracting firm didn’t want me to fix the problem and they already had someone else lined up to replace me.  I was kept out of meetings that I should have been a part of and I have figured out that really it boils down to money which is the root of all kinds of evil.  The contracting firm found someone cheaper and broke their contract with me.  This I am sure of.   
 
 
And why am I being so transparent?  Because this is the only way I know how to be and I feel that this is the best way for me to be a witness for Jesus’ love.  Since this I have found peace in my Jesus who is so gracious to me in all things.  I held on to His promises.  He is my Rock.  The miracle for me in all of this was, the phone call was on a Friday afternoon and by Sunday morning I was still hurting in my heart.  I went to church and was given an encouraging word from God in the sermon that day.  What a blessing!  I cannot say how blessed I felt when God had a special word for me that day.  I felt loved. 
So all of this to say, this is real life. Not everything goes easily in life, not everything goes smooth, but Jesus is there every step of the way.  And since all of this He has brought more jobs into my little cabinet life and I am swamped, in a good way….
Thank you so much for reading, thank you for following, I always want to be transparent and I will end with this;
 
Never. Give. Up.
 
your custom cabinet girl
 

10 things i learned at the NYNow show this year

I decided to do a list. 
10 things I learned at the NY Now Show this year.

1.Setting up my booth with Mr. Know-it-All was interesting…..He’s a creeper.

2. Retail is changing the way companies look at merchandise and selling. Amazon is King and I am in the back seat.

3.  Sales people across the US are questioning if shows are the way to go in order to get your product to buyers.

4. Mr. Know-it-All thinks he knows it all.

5. On a rainy day, you can go right up to the top of the Empire State Building and have literally no wait time in line.  They let you go all the way up for a small price of $39 😉

6. I met some really nice business men from Japan who bought some of my boards.  I got to put a pin on my world map in Osaka Japan.

7. I got to meet with the former president of Williams-Sonoma for dinner. We are friends now and he got to meet Mr. Know-it-All, but I don’t know if he knows I call him that.

8. I didn’t see all the small business owners like I did in 2013.  I am thinking they not going to the shows anymore……….

9.  I am wondering how I am going to sell more online in my store and how to incorporate that…..

10.  By Wednesday night I was so tired from the show and going out all night I could hardly keep my eyes open. 

This show was an eye opener for me in that it did not produce the results I received in 2013.  Are the buyers that came before not going to the shows?  Are the buyers going online now?  They are closing more retail stores throughout the US so maybe.  I have a lot to think about.  But I do know one thing.

I will never give up.

your custom cabinet girl


NY i’m coming

New York is on the horizon and I will be on my way in one week.  I am taking Mr. Know-it-All this time because I thought it would show him what I do at these events and I get to boss him around and tell him what to do.  Totally not the whole reason I am going….. (I need his height in order to put up the walls we made for the booth)…….
 
I have not attended the New York show for 3 years so it will be nice to get reacquainted with buyers I have not seen in awhile and get to know new ones. 
 
I also have some new product I am excited to bring.  Like the “Le Carre Petit”
I have been trying so hard to get into QVC and HSN and I’ve been told my product needs to walk itself off the table.  So if somehow I can make this board move telepathically it looks like I’ll have a winner. 
But you know, when you just know, that you have an excellently made product, and it doesn’t fall apart, and its meant to last, and its aesthetically pleasing to the eye……… and you just know it will sell………… I just can’t stop trying to sell to the biggest retailers.
 
And that’s why “NEVER GIVE UP” is my motto for life. 
So I’m going to New York to see these buyers in person and make out like the retail genius I am (just kidding) and try to sell… sell…. sell……
 
Pray for me…..
 
your custom cabinet girl 
 

only girl in the room

Today was so exciting and I was nervous like always.  I had a meeting at Stanford for all the preliminary cabinet stuff and I have to begin measuring the houses for cabinets. I was sitting in the meeting and we were talking and going over plans, and after about an hour I happened to look around the table…………….slowly I realized two things;
1) I was the only girl in the room
and
2) I was able to go to this meeting and represent the company by myself
 
I got a smile on my face……
 
its the little things……
 
at 37 years old, I feel I am beginning to learn how to represent the company in a way that my dad taught me how all of these years working for him and with him. 
 
as I was leaving I took a photo of the progress of the houses….
 
And I loved the traffic going home………the 2 1/2 hr drive…….and the bugs on the windshield were just a bonus….
 
I am not complaining, I am grateful, so grateful for the work.
 
I will be going back within a few days to start checking measurements so I can order cabinets and I cannot believe that I am at this stage.  Its here!
 
I’m excited and I’m nervous………..
 
your custom cabinet girl